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The company

MediaAlpha, Inc.

MAX · NYSE

CommunicationsAdvertising & MarketingJust started moving

MAX stood above a rising 150-day average in 22 of the last 52 weekly readings, including each of the last 1 week. It is 6.4% above that average now. Advertising & Marketing: 30% of its 27 stocks in an uptrend (±0 points in four weeks); Communications: 29% (−7 points in four weeks).

Statistics

Rotation
Just started moving
Weeks in an uptrend
1 in a row
Industry in uptrend
30% 0 in 4 wk
Insider buys, 12 months
$0
Insider sales, 12 months
$58.7M
Officials’ trades on record
0
Institutions holding
148 (-3)

In the rotation

Each square a week: lit when it closed above a rising 150-day average. 22 of 52 weeks.

17 Apr – 16 Oct
9%24%40%Apr 26Jun 26Jul 26Sep 26Oct 26

Advertising & Marketing: A minority of its stocks are in an uptrend and the share has held steady. Communications: A minority of its stocks are in an uptrend and the share has been slipping.

Money in and out

1 Nov 2024 – 1 Oct 2026
−$17.2M$0Nov 24May 25Nov 25Apr 26Oct 26

Open-market buys above the line and sales below, in dollars.

Congress and officials

No member of Congress or official has disclosed a trade in it.

Insiders

Buy orders, 12 months0
Sale orders, 12 months211
Buyers · sellers0 · 5
WhoDidSharesTraded
Eugene NonkoDirectorsold1,067at $10.4114 Oct 2026filed 14 Oct 2026
Eugene NonkoDirectorsold6,667at $10.3714 Oct 2026filed 14 Oct 2026
Eugene NonkoDirectorsold1,067at $10.1213 Oct 2026filed 14 Oct 2026
Eugene NonkoDirectorsold6,667at $10.1113 Oct 2026filed 14 Oct 2026
Eugene NonkoDirectorsold1,067at $10.1412 Oct 2026filed 14 Oct 2026
Eugene NonkoDirectorsold6,667at $10.1512 Oct 2026filed 14 Oct 2026
Steven YiDirector, Officersold2,033at $11.019 Oct 2026filed 9 Oct 2026
Steven YiDirector, Officersold24,000at $10.048 Oct 2026filed 9 Oct 2026
Kuanling Amy YehChief Technology Officersold3,000at $9.4025 Sep 2026filed 25 Sep 2026
Eugene NonkoDirectorsold1,067at $10.7922 Sep 2026filed 23 Sep 2026
Eugene NonkoDirectorsold6,667at $10.7822 Sep 2026filed 23 Sep 2026
Eugene NonkoDirectorsold1,067at $10.5421 Sep 2026filed 23 Sep 2026

Lines filed since 2 January 2026, newest first; every insider’s older lines are on their own page.

Institutions

Holders148-3 on the quarter
New · exited24 · 28
Reported value$595.8M

Quarter to 30 Jun 2026, against 31 Mar 2026; newest filing 31 Aug 2026.

ManagerSharesChange
WHITE MOUNTAINS INSURANCE GROUP LTDunchanged · filed 12 Aug 202617,856,614$224.5M00.0%
BlackRock, Inc.reduced · filed 7 Aug 20263,392,357$42.6M-84,330−2.4%
Clearline Capital LPadded · filed 14 Aug 20262,713,890$34.1M+123,220+4.8%
JPMORGAN CHASE & COnew · filed 12 Aug 20261,880,062$23.3M+1,880,062
VANGUARD CAPITAL MANAGEMENT LLCreduced · filed 13 Aug 20261,276,369$16.0M-109,360−7.9%
GEODE CAPITAL MANAGEMENT, LLCreduced · filed 12 Aug 20261,068,308$13.4M-1,776−0.2%
Divisadero Street Capital Management, LPadded · filed 14 Aug 20261,019,988$12.8M+933,081+1073.7%
JACOBS LEVY EQUITY MANAGEMENT, INCadded · filed 14 Aug 2026971,232$12.2M+221,178+29.5%
JACOBS ASSET MANAGEMENT, LLCreduced · filed 14 Aug 2026919,761$11.6M-4,682−0.5%
STATE STREET CORPadded · filed 7 Aug 2026862,235$10.8M+24,074+2.9%
31 Mar 2023 – 30 Jun 2026
79118156Mar 23Dec 23Dec 24Sep 25Jun 26

News

No headline names it lately.

Everyone who traded it

Eugene Nonko Company insiderDirector · last 14 Oct 20260 · 116
Steven Yi Company insiderDirector, Officer · last 9 Oct 20260 · 113
Tigran Sinanyan Company insiderOfficer · last 1 Oct 20260 · 18
Kuanling Amy Yeh Company insiderChief Technology Officer · last 25 Sep 20260 · 26
Keith Cramer Company insiderChief Revenue Officer · last 15 Sep 20260 · 24
Jeffrey B. Coyne Company insiderGENERAL COUNSEL AND SECRETARY · last 15 Aug 20260 · 3
Patrick Ryan Thompson Company insiderOfficer · last 15 Aug 20264 · 0
Lauren StClair Company insiderDirector · last 15 May 20260 · 0
Bradley William Hunt Company insiderDirector · last 5 May 20260 · 0
Kathy P. Vrabeck Company insiderDirector · last 5 May 20261 · 0
Ramon Jones Company insiderDirector · last 5 May 20260 · 0
Venmal (Raji) Arasu Company insiderDirector · last 5 May 20260 · 0

Same industry

TJGC TJGC GroupLeading+282%
IBTA IbottaLeading+38%
WPP WppLeading+33%
STGW StagwellLeading+20%
HHS Harte HanksIn trend+40%
MNTN MntnJust started moving+1%
ANGI AngiAbove a falling average+5%

Distance from each stock’s own 150-day average.

Government contracts

No federal award is tied to it.

From its SEC filings

Profit per saleFY 2025 · to 31 Dec 202515.0%
Operating profit marginFY 2025 · to 31 Dec 20252.0%
Free cash flow marginFY 2025 · to 31 Dec 20255.9%
Return on capital employedFY 2025 · to 31 Dec 20259.4%
Cash conversionFY 2025 · to 31 Dec 2025256%
Interest coverFY 2025 · to 31 Dec 20252.13×
Research spendFY 2025 · to 31 Dec 20251.9%
Cash and equivalentsFY 2025 · to 31 Dec 2025$46.9M
Free cash flowFY 2025 · to 31 Dec 2025$65.3M

Analyst forecasts

No analyst forecasts yet.