The company
ServiceNow, Inc.
NOW · NYSE
TechnologySoftwareIn trendAI
NOW stood above a rising 150-day average in 6 of the last 52 weekly readings, including each of the last 6 weeks. It is 25.4% above that average now. Software: 42% of its 234 stocks in an uptrend (+4 points in four weeks); Technology: 29% (−3 points in four weeks).
Statistics
- Rotation
- In trend
- Weeks in an uptrend
- 6 in a row
- Industry in uptrend
- 42% +4 in 4 wk
- Insider buys, 12 months
- $6.0M
- Insider sales, 12 months
- $15.6M
- Officials’ trades on record
- 148
In the rotation
Each square a week: lit when it closed above a rising 150-day average. 6 of 52 weeks.
17 Apr – 16 Oct
Software: About half its stocks are in an uptrend and the share has been climbing. Technology: A minority of its stocks are in an uptrend and the share has been slipping.
Money in and out
1 Nov 2024 – 1 Oct 2026
Open-market buys above the line and sales below, in dollars. Not yet read: institutions.
Congress and officials
148 disclosed lines: House 110, Senate 3, executive 35; 34 people.
| Who | Did | Amount | Traded |
|---|---|---|---|
| Donald J. Trump Executive branch: Office of Government EthicsWhite House Office | sold | $1k–$15k | 24 Aug 2026filed 8 Oct 2026 |
| Donald J. Trump Executive branch: Office of Government EthicsWhite House Office | bought | $15k–$50k | 17 Aug 2026filed 8 Oct 2026 |
| Donald J. Trump Executive branch: Office of Government EthicsWhite House Office | bought | $1k–$15k | 10 Aug 2026filed 8 Oct 2026 |
| Donald J. Trump Executive branch: Office of Government EthicsWhite House Office | bought | $100k–$250k | 27 Jul 2026filed 22 Sep 2026 |
| Donald J. Trump Executive branch: Office of Government EthicsWhite House Office | bought | $1k–$15k | 24 Jul 2026filed 22 Sep 2026 |
| Donald J. Trump Executive branch: Office of Government EthicsWhite House Office | bought | $500k–$1M | 20 Jul 2026filed 22 Sep 2026 |
| Donald J. Trump Executive branch: Office of Government EthicsWhite House Office | sold | $15k–$50k | 17 Jul 2026filed 22 Sep 2026 |
| Donald J. Trump Executive branch: Office of Government EthicsWhite House Office | sold | $1k–$15k | 8 Jul 2026filed 22 Sep 2026 |
| Donald J. Trump Executive branch: Office of Government EthicsWhite House Office | sold | $15k–$50k | 24 Jun 2026filed 22 Aug 2026 |
| Donald J. Trump Executive branch: Office of Government EthicsWhite House Office | sold | $1k–$15k | 23 Jun 2026filed 22 Aug 2026 |
| Donald J. Trump Executive branch: Office of Government EthicsWhite House Office | bought | $100k–$250k | 18 Jun 2026filed 22 Aug 2026 |
| Donald J. Trump Executive branch: Office of Government EthicsWhite House Office | bought | $1k–$15k | 3 Jun 2026filed 22 Aug 2026 |
Insiders
Buy orders, 12 months1
Sale orders, 12 months29
Buyers · sellers1 · 10
| Who | Did | Shares | Traded |
|---|---|---|---|
| Paul FippsPresident, Global Customer Ops | sold | 2,034at $147.87 | 31 Aug 2026filed 1 Sep 2026 |
| Jacqueline P. CanneyChief People & AI Enblmt. Off. | sold | 7,847at $138.00 | 28 Aug 2026filed 1 Sep 2026 |
| Paul Edward ChamberlainDirector | sold | 2,700at $135.50 | 27 Aug 2026filed 31 Aug 2026 |
| Paul Edward ChamberlainDirector | sold | 1,500at $125.60 | 13 Aug 2026filed 17 Aug 2026 |
| Teresa BriggsDirector | sold | 1,595at $108.70 | 28 May 2026filed 1 Jun 2026 |
| Paul FippsPresident, Global Customer Ops | sold | 1,048at $98.51 | 18 May 2026filed 18 May 2026 |
| Anita M. SandsDirector | sold | 16,445at $90.14 | 14 May 2026filed 18 May 2026 |
| Paul Edward ChamberlainDirector | sold | 1,500at $87.23 | 14 May 2026filed 18 May 2026 |
| Paul FippsPresident, Global Customer Ops | sold | 151at $90.47 | 8 May 2026filed 12 May 2026 |
| Jacqueline P. CanneyChief People & AI Enblmt. Off. | sold | 8,927at $89.60 | 24 Apr 2026filed 28 Apr 2026 |
| William R. McDermottChairman & CEO | bought | 28,677at $104.60 | 27 Feb 2026filed 2 Mar 2026 |
| William R. McDermottChairman & CEO | bought | 5at $105.96 | 27 Feb 2026filed 2 Mar 2026 |
Lines filed since 2 January 2026, newest first; every insider’s older lines are on their own page.
Institutions
Still reading this part; it fills in a moment.
News
ServiceNow adds AI agent controls and employee automation toolssiliconangle.com · 15 Oct 2026ServiceNow's Decagon denial shifts focus to its appetite for acquisitionsproactiveinvestors.com · 14 Oct 2026Stagwell (STGW) Closes the AI-Marketing Execution Gap with ServiceNowhawaiitelegraph.com · 14 Oct 2026Stagwell (STGW) Closes the AI-Marketing Execution Gap with ServiceNowpr-inside.com · 14 Oct 2026ServiceNow (NOW) Is Growing 24%, but Can Cash Flow Justify Its Valuation?insidermonkey.com · 13 Oct 2026ServiceNow (NOW) Grew Revenue 24% While Earnings Fell 22.60%. Where Did the Profit Go?insidermonkey.com · 13 Oct 2026ServiceNow vs. Palantir: Can Faster AI Growth Justify Paying More Than Four Times as Much for Cash Flow?insidermonkey.com · 9 Oct 2026Salesforce vs. ServiceNow: Which AI Software Stock Offers the Better Cash-Flow Deal?insidermonkey.com · 7 Oct 2026
Everyone who traded it
Same industry
Government contracts
Awards1
Total$3.0M
Latest28 Jul 2023
From its SEC filings
Analyst forecasts
No analyst forecasts yet.