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The company

Planet Fitness, Inc.

PLNT · NYSE

Consumer DiscretionaryEntertainment, Gaming & Leisure ServicesSetting up

PLNT stood above a rising 150-day average in 7 of the last 52 weekly readings, and has been out of that trend for the last 41 weeks. It is 4.7% below that average now. Entertainment, Gaming & Leisure Services: 27% of its 48 stocks in an uptrend (±0 points in four weeks); Consumer Discretionary: 26% (+1 points in four weeks).

Statistics

Rotation
Setting up
Weeks in an uptrend
out for 41
Industry in uptrend
27% 0 in 4 wk
Insider buys, 12 months
$2.2M
Insider sales, 12 months
$717K
Officials’ trades on record
33
Institutions holding
391 (-5)

In the rotation

Each square a week: lit when it closed above a rising 150-day average. 7 of 52 weeks.

20 Apr – 19 Oct
23%35%47%Apr 26Jun 26Jul 26Sep 26Oct 26

Entertainment, Gaming & Leisure Services: A minority of its stocks are in an uptrend and the share has held steady. Consumer Discretionary: A minority of its stocks are in an uptrend and the share has held steady.

Money in and out

1 Nov 2024 – 1 Oct 2026
−$2.6M$0$853KNov 24May 25Nov 25Apr 26Oct 26

Open-market buys above the line and sales below, in dollars.

Congress and officials

33 disclosed lines: House 30, Senate 0, executive 3; 6 people.

WhoDidAmountTraded
Donald J. Trump Executive branch: Office of Government EthicsWhite House Officesold$15k–$50k27 Jul 2026filed 22 Sep 2026
Donald J. Trump Executive branch: Office of Government EthicsWhite House Officebought$15k–$50k22 May 2026filed 1 Jul 2026
Donald J. Trump Executive branch: Office of Government EthicsWhite House Officesold$1k–$15k18 Mar 2026filed 14 May 2026
Susie Lee House: U.S. House ClerkNV03soldjoint$1k–$15k30 Nov 2022filed 29 Dec 2022
Susie Lee House: U.S. House ClerkNV03bought$1k–$15k13 Jul 2021filed 13 Aug 2021
Susie Lee House: U.S. House ClerkNV03bought$1k–$15k26 May 2021filed 14 Jun 2021
Susie Lee House: U.S. House ClerkNV03bought$1k–$15k10 Mar 2021filed 5 May 2021
Susie Lee House: U.S. House ClerkNV03bought$1k–$15k8 Mar 2021filed 5 May 2021
Tom Malinowski House: U.S. House ClerkNJ07bought$15k–$50k20 Oct 2020filed 5 Mar 2021
Tom Malinowski House: U.S. House ClerkNJ07sold$15k–$50k10 Aug 2020filed 5 Mar 2021
Susie Lee House: U.S. House ClerkNV03sold$1k–$15k24 Jun 2020filed 10 Jul 2020
Susie Lee House: U.S. House ClerkNV03bought$1k–$15k19 May 2020filed 15 Jun 2020

Insiders

Buy orders, 12 months4
Sale orders, 12 months1
Buyers · sellers4 · 1
WhoDidSharesTraded
William BodeChief Operating Officersold7,000at $51.2214 Sep 2026filed 16 Sep 2026
Christopher TancoDirectorbought2,328at $51.2314 Sep 2026filed 16 Sep 2026
Stephen Spinelli, Jr.Directorbought10,000at $49.2810 Aug 2026filed 11 Aug 2026
Colleen KeatingChief Executive Officerbought5,000at $49.5412 May 2026filed 14 May 2026
Frances G. RathkeDirectorbought5,000at $46.218 May 2026filed 11 May 2026

Lines filed since 2 January 2026, newest first; every insider’s older lines are on their own page.

Institutions

Holders391-5 on the quarter
New · exited98 · 103
Reported value$3.9B

Quarter to 30 Jun 2026, against 31 Mar 2026; newest filing 31 Aug 2026.

ManagerSharesChange
BlackRock, Inc.reduced · filed 7 Aug 20268,346,247$435.4M-1,561,318−15.8%
SRS Investment Management, LLCadded · filed 14 Aug 20264,917,311$256.5M+30,789+0.6%
VANGUARD PORTFOLIO MANAGEMENT LLCreduced · filed 13 Aug 20263,666,018$191.3M-17,382−0.5%
VANGUARD CAPITAL MANAGEMENT LLCreduced · filed 13 Aug 20263,582,059$186.9M-32,994−0.9%
Dorsal Capital Management, LPadded · filed 14 Aug 20262,775,000$144.8M+250,000+9.9%
AQR CAPITAL MANAGEMENT LLCadded · filed 14 Aug 20262,640,170$137.7M+1,482,920+128.1%
STATE STREET CORPreduced · filed 7 Aug 20262,498,658$130.3M-12,102−0.5%
D. E. Shaw & Co., Inc.added · filed 14 Aug 20262,450,093$127.8M+2,183,827+820.2%
STEADFAST CAPITAL MANAGEMENT LPreduced · filed 14 Aug 20262,080,592$108.5M-132,000−6.0%
Corvex Management LPnew · filed 14 Aug 20261,893,738$98.8M+1,893,738
31 Mar 2023 – 30 Jun 2026
270333396Mar 23Dec 23Dec 24Sep 25Jun 26

News

Everyone who traded it

Christopher Tanco Company insiderDirector · last 1 Oct 20261 · 0
Enshalla Anderson Company insiderDirector · last 1 Oct 20260 · 0
Frances G. Rathke Company insiderDirector · last 1 Oct 20261 · 0
Harmit J. Singh Company insiderDirector · last 1 Oct 20260 · 0
Stephen Spinelli Jr. Company insiderDirector · last 1 Oct 20261 · 1
Stephen W. Beard Company insiderDirector · last 1 Oct 20260 · 0
William Bode Company insiderChief Operating Officer · last 14 Sep 20260 · 7
Donald J. Trump Executive branchWhite House Office · last 27 Jul 20261 · 2
Priyadarshi Sudhanshu Company insiderCFO & President, International · last 25 Jun 20260 · 0
Colleen Keating Company insiderChief Executive Officer · last 10 Jun 20261 · 1
Bernard Acoca Company insiderDirector · last 5 May 20260 · 0
Cambria W. Dunaway Company insiderDirector · last 5 May 20260 · 1

Same industry

Government contracts

No federal award is tied to it.

From its SEC filings

Profit per saleFY 2025 · to 31 Dec 202582.6%
Operating profit marginFY 2025 · to 31 Dec 202529.8%
Free cash flow marginFY 2025 · to 31 Dec 202519.2%
Return on capital employedFY 2025 · to 31 Dec 202514.1%
Cash conversionFY 2025 · to 31 Dec 2025191%
Cash and equivalentsFY 2025 · to 31 Dec 2025$345.7M
Free cash flowFY 2025 · to 31 Dec 2025$254.8M

Analyst forecasts

No analyst forecasts yet.