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The company

Boston Beer Company, Inc. (The)

SAM · NYSE

Consumer StaplesBeveragesSetting up

SAM stood above a rising 150-day average in 13 of the last 52 weekly readings, and has been out of that trend for the last 25 weeks. It is 5.6% below that average now. Beverages: 26% of its 27 stocks in an uptrend (+7 points in four weeks); Consumer Staples: 24% (+1 points in four weeks).

Statistics

Rotation
Setting up
Weeks in an uptrend
out for 25
Industry in uptrend
26% +7 in 4 wk
Insider buys, 12 months
$0
Insider sales, 12 months
$642K
Officials’ trades on record
3
Institutions holding
310 (-35)

In the rotation

Each square a week: lit when it closed above a rising 150-day average. 13 of 52 weeks.

17 Apr – 16 Oct
20%35%51%Apr 26Jun 26Jul 26Sep 26Oct 26

Beverages: A minority of its stocks are in an uptrend and the share has been climbing. Consumer Staples: A minority of its stocks are in an uptrend and the share has held steady.

Money in and out

1 Nov 2024 – 1 Oct 2026
−$771K$0Nov 24May 25Nov 25Apr 26Oct 26

Open-market buys above the line and sales below, in dollars.

Congress and officials

3 disclosed lines: House 3, Senate 0, executive 0; 1 people.

WhoDidAmountTraded
Josh Gottheimer House: U.S. House ClerkNJ05sold$1k–$15k27 Jul 2021filed 9 Aug 2021
Josh Gottheimer House: U.S. House ClerkNJ05bought$1k–$15k16 Feb 2021filed 10 Mar 2021
Josh Gottheimer House: U.S. House ClerkNJ05bought$1k–$15k13 Aug 2020filed 20 Sep 2020

Insiders

Buy orders, 12 months0
Sale orders, 12 months1
Buyers · sellers0 · 1

No open-market buy or sale by its insiders on record.

Lines filed since 2 January 2026, newest first; every insider’s older lines are on their own page.

Institutions

Holders310-35 on the quarter
New · exited48 · 83
Reported value$1.5B

Quarter to 30 Jun 2026, against 31 Mar 2026; newest filing 31 Aug 2026.

ManagerSharesChange
BlackRock, Inc.added · filed 7 Aug 20261,015,254$179.7M+245,004+31.8%
VANGUARD PORTFOLIO MANAGEMENT LLCreduced · filed 13 Aug 2026609,360$107.9M-25,109−4.0%
AQR CAPITAL MANAGEMENT LLCreduced · filed 14 Aug 2026539,988$95.6M-111,996−17.2%
UBS Group AGadded · filed 13 Aug 2026434,656$76.9M+216,052+98.8%
AMERICAN CENTURY COMPANIES INCadded · filed 12 Aug 2026385,326$68.2M+97,242+33.8%
VANGUARD CAPITAL MANAGEMENT LLCadded · filed 13 Aug 2026345,822$61.2M+4,919+1.4%
ARROWSTREET CAPITAL, LIMITED PARTNERSHIPadded · filed 13 Aug 2026321,080$56.8M+75,831+30.9%
DIMENSIONAL FUND ADVISORS LPadded · filed 11 Aug 2026320,885$56.8M+47,273+17.3%
STATE STREET CORPadded · filed 7 Aug 2026314,732$55.8M+59,537+23.3%
MILLENNIUM MANAGEMENT LLCadded · filed 14 Aug 2026283,512$50.2M+186,897+193.4%
31 Mar 2023 – 30 Jun 2026
252297342Mar 23Dec 23Dec 24Sep 25Jun 26

Everyone who traded it

Christopher Isaac Stone Company insiderDirector · last 27 May 20260 · 0
Cynthia A. Fisher Company insiderDirector · last 27 May 20260 · 31
Cynthia Swanson Company insiderDirector · last 27 May 20260 · 0
Joseph Hugh Jordan Company insiderDirector · last 27 May 20260 · 0
Julio N. Nemeth Company insiderDirector · last 27 May 20260 · 0
Meghan Joyce V Company insiderDirector · last 27 May 20260 · 0
Matthew Donal Murphy Company insiderCAO & VP of Finance · last 20 Mar 20260 · 3
Annette N. Fritsch Company insiderVP of Product Design and R&D · last 1 Mar 20260 · 3
Diego Reynoso Company insiderCFO and Treasurer · last 1 Mar 20260 · 0
Laura J. Boynton Company insiderChief People Officer · last 1 Mar 20260 · 0
Lesya Lysyj Company insiderChief Marketing Officer · last 1 Mar 20260 · 1
Michael R. Crowley Company insiderChief Sales Officer · last 1 Mar 20260 · 0

Same industry

KO Coca-ColaLeading+13%
ABEV AmbevJust started moving+8%
MNST Monster BeverageJust started moving+5%
DEO DiageoAbove a falling average+13%

Distance from each stock’s own 150-day average.

Government contracts

No federal award is tied to it.

From its SEC filings

Profit per saleFY 2025 · to 27 Dec 202548.5%
Operating profit marginFY 2025 · to 27 Dec 20257.4%
Free cash flow marginFY 2025 · to 27 Dec 202511.0%
Return on capital employedFY 2025 · to 27 Dec 202515.4%
Cash conversionFY 2025 · to 27 Dec 2025249%
Cash and equivalentsFY 2025 · to 27 Dec 2025$223.4M
Free cash flowFY 2025 · to 27 Dec 2025$215.6M

Analyst forecasts

No analyst forecasts yet.