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Who

Amanda Baldwin

Chief Executive Officer.

Company insider

Files Form 4 as: Chief Executive Officer., Olaplex Holdings; Director, Ibotta.

In numbers

Trades disclosed
23
Buys
1
Sells
3
Bought
$74K
Sold
$2.3M
Companies
2
Companies where not an officer
1
First trade
11 Dec 2023
Last trade
7 Jul 2026
Last filed
7 Jul 2026

Companies traded

Where they are an officer
Olaplex HoldingsDirector, Officer · Household & Personal Care · last 7 Jul 20261 buy · 3 sells
Everywhere else they filed: board seats, 10% stakes, other companies
IBTA IbottaDirector · Advertising & Marketing · last 19 May 20260 buys · 0 sells

Activity over time

1 Nov 2024 – 1 Oct 2026
101Nov 24May 25Nov 25Apr 26Oct 26

Buys above the line, sells below, each month.

Every trade

TradedCompanyWhatAmount
7 Jul 2026filed 7 Jul 2026Olaplex HoldingsHousehold & Personal CareSEC FORM 4 Code D$18.8M9,129,515 at $2.06filing
7 Jul 2026filed 7 Jul 2026Olaplex Holdingsoption or derivative · Household & Personal CareSEC FORM 4 Code D—4,237,288filing
7 Jul 2026filed 7 Jul 2026Olaplex Holdingsoption or derivativeSEC FORM 4 Code D—4,237,288filing
7 Jul 2026filed 7 Jul 2026Olaplex HoldingsSEC FORM 4 Code D$18.8M9,129,515 at $2.06filing
19 May 2026filed 21 May 2026IBTA IbottaAdvertising & MarketingSEC FORM 4 Code A—5,988 at $0.00filing
19 May 2026filed 21 May 2026IBTA IbottaAdvertising & MarketingSEC FORM 4 Code A—5,988 at $0.00filing
13 Mar 2026filed 16 Mar 2026Olaplex HoldingsHousehold & Personal CareSEC FORM 4 Sold$529K451,837 at $1.17filing
13 Mar 2026filed 16 Mar 2026Olaplex HoldingsSEC FORM 4 Sold$529K451,837 at $1.17filing
10 Mar 2026filed 11 Mar 2026Olaplex HoldingsHousehold & Personal CareSEC FORM 4 Code A—3,846,154 at $0.00filing
10 Mar 2026filed 11 Mar 2026Olaplex HoldingsSEC FORM 4 Code A—3,846,154 at $0.00filing
12 Dec 2025filed 15 Dec 2025Olaplex HoldingsSEC FORM 4 Sold$474K398,560 at $1.19filing
28 May 2025filed 30 May 2025IBTA IbottaAdvertising & MarketingSEC FORM 4 Code A—4,029 at $0.00filing
11 Mar 2025filed 13 Mar 2025Olaplex HoldingsSEC FORM 4 Code A$5.0M3,311,258 at $1.51filing
11 Dec 2024filed 13 Dec 2024Olaplex HoldingsSEC FORM 4 Sold$803K382,555 at $2.10filing
8 Nov 2024filed 12 Nov 2024Olaplex HoldingsSEC FORM 4 Bought$74K43,000 at $1.73filing
22 Apr 2024filed 22 Apr 2024IBTA Ibottaoption or derivative · Advertising & MarketingSEC FORM 4 Code J—25,810filing
22 Apr 2024filed 22 Apr 2024IBTA Ibottaoption or derivative · Advertising & MarketingSEC FORM 4 Code J—25,810filing
22 Apr 2024filed 22 Apr 2024IBTA Ibottaoption or derivative · Advertising & MarketingSEC FORM 4 Code J—15,000filing
22 Apr 2024filed 22 Apr 2024IBTA Ibottaoption or derivative · Advertising & MarketingSEC FORM 4 Code J—15,000filing
22 Apr 2024filed 22 Apr 2024IBTA IbottaAdvertising & MarketingSEC FORM 4 Code J—4,545filing

News

No headline names them, or the companies they trade most, lately.

Sectors

Consumer Staples1
Not placed4

Buys in green, sells in red, by the company’s sector.

Related people

ADVENT INTERNATIONAL, L.P.10% owner · Director and 10% owner at Olaplex Holdings, filing Form 4 there in the last year
Martha A. M. MorfittDirector · Director at Olaplex Holdings, filing Form 4 there in the last year
David M. MussaferDirector · Director at Olaplex Holdings, filing Form 4 there in the last year
John P. BilbreyDirector · Director at Olaplex Holdings, filing Form 4 there in the last year
Catherine DunleavyOfficer · Officer at Olaplex Holdings, filing Form 4 there in the last year