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The company

VirTra, Inc.

VTSI · Nasdaq

Consumer DiscretionaryLeisure Products & VehiclesNot moving yet

VTSI stood above a rising 150-day average in 2 of the last 52 weekly readings, and has been out of that trend for the last 50 weeks. It is 21.5% below that average now. Leisure Products & Vehicles: 23% of its 43 stocks in an uptrend (−7 points in four weeks); Consumer Discretionary: 26% (+1 points in four weeks).

Statistics

Rotation
Not moving yet
Weeks in an uptrend
out for 50
Industry in uptrend
23% -7 in 4 wk
Insider buys, 12 months
$230K
Insider sales, 12 months
$0
Officials’ trades on record
0
Institutions holding
31 (-8)

In the rotation

Each square a week: lit when it closed above a rising 150-day average. 2 of 52 weeks.

20 Apr – 19 Oct
22%30%39%Apr 26Jun 26Jul 26Sep 26Oct 26

Leisure Products & Vehicles: A minority of its stocks are in an uptrend and the share has been slipping. Consumer Discretionary: A minority of its stocks are in an uptrend and the share has held steady.

Money in and out

1 Nov 2024 – 1 Oct 2026
$0$88KNov 24May 25Nov 25Apr 26Oct 26

Open-market buys above the line and sales below, in dollars.

Congress and officials

No member of Congress or official has disclosed a trade in it.

Insiders

Buy orders, 12 months13
Sale orders, 12 months0
Buyers · sellers4 · 0
WhoDidSharesTraded
Grant BarberDirectorbought1,500at $2.9514 Sep 2026filed 15 Sep 2026
Grant BarberDirectorbought1,350at $2.9928 Aug 2026filed 28 Aug 2026
Grant BarberDirectorbought2,000at $3.0527 Aug 2026filed 28 Aug 2026
Grant BarberDirectorbought2,500at $3.3929 May 2026filed 29 May 2026
Grant BarberDirectorbought2,150at $3.3715 May 2026filed 15 May 2026
Grant BarberDirectorbought2,750at $3.3515 May 2026filed 15 May 2026
Alanna BoudreauChief Financial Officerbought5,000at $3.3615 May 2026filed 15 May 2026
Grant BarberDirectorbought1,102at $3.3514 May 2026filed 15 May 2026
Grant BarberDirectorbought23at $3.3714 May 2026filed 15 May 2026
Jeffrey Dale BrownDirectorbought515at $4.4112 Feb 2026filed 17 Feb 2026
Jeffrey Dale BrownDirectorbought400at $4.4312 Feb 2026filed 17 Feb 2026
Jeffrey Dale BrownDirectorbought214at $4.4612 Feb 2026filed 17 Feb 2026

Lines filed since 2 January 2026, newest first; every insider’s older lines are on their own page.

Institutions

Holders31-8 on the quarter
New · exited4 · 11
Reported value$5.6M

Quarter to 30 Jun 2026, against 31 Mar 2026; newest filing 31 Aug 2026.

ManagerSharesChange
VANGUARD CAPITAL MANAGEMENT LLCadded · filed 13 Aug 2026459,517$1.4M+13,938+3.1%
DIMENSIONAL FUND ADVISORS LPreduced · filed 11 Aug 2026284,520$893K-46,942−14.2%
GEODE CAPITAL MANAGEMENT, LLCadded · filed 12 Aug 2026135,088$424K+17,772+15.1%
BlackRock, Inc.added · filed 7 Aug 2026127,898$402K+848+0.7%
Archon Capital Management LLCunchanged · filed 14 Aug 2026123,265$387K00.0%
MILLENNIUM MANAGEMENT LLCreduced · filed 14 Aug 202681,002$254K-22,362−21.6%
ARS Investment Partners, LLCadded · filed 9 Jul 202680,677$253K+22,710+39.2%
VANGUARD FIDUCIARY TRUST COadded · filed 13 Aug 202663,206$198K+456+0.7%
United Advisor Group, LLCreduced · filed 29 Jul 202659,715$188K-1,945−3.2%
LPL Financial LLCreduced · filed 7 Aug 202647,044$148K-3,014−6.0%
31 Mar 2023 – 30 Jun 2026
233955Mar 23Dec 23Dec 24Sep 25Jun 26

Everyone who traded it

Grant Barber Company insiderDirector · last 14 Sep 20266 · 0
John F. Givens II Company insiderCEO · last 1 Sep 20267 · 0
Gregg C. Johnson Company insiderDirector · last 22 Jun 20260 · 0
Maria R. Gervais Company insiderDirector · last 22 Jun 20260 · 0
Michael T. Ayers Company insiderDirector · last 22 Jun 20260 · 0
Alanna Boudreau Company insiderChief Financial Officer · last 15 May 20262 · 0
Jeffrey Dale Brown Company insiderDirector · last 12 Feb 20263 · 0
Robert D. Ferris Company insiderExecutive Chairman · last 28 May 20241 · 12
Matthew D. Burlend Company insiderFormer Chief Operating Officer · last 30 Sep 20220 · 0
Marsha J. Foxx Company insiderChief Accounting Officer · last 14 Dec 20211 · 0
Judy A. Henry Company insiderCFO, Treasurer and Secretary · last 27 Mar 20202 · 0

Same industry

FNKO FunkoLeading+25%
CLAR ClarusLeading+14%
GRMN GarminLeading+10%
TBCH Turtle BeachIn trend+26%

Distance from each stock’s own 150-day average.

From its SEC filings

Return on capital employedFY 2025 · to 31 Dec 20250.8%
Debt to equityFY 2025 · to 31 Dec 20250.17×
Share count trendFY 2025 · to 23 Mar 20260.0%
Cash and equivalentsFY 2025 · to 31 Dec 2025$18.6M
Free cash flowFY 2025 · to 31 Dec 2025$3.1M

Analyst forecasts

No analyst forecasts yet.