rotation.to
Following this device: dark.
Free account
rotation.to
Appearance
Following this device: dark.
Drag a card by its title · ⚙ to size, swap or remove

Who

William B. Cyr

Chief Executive Officer

Company insider

Files Form 4 as: Chief Executive Officer, Freshpet; Director, Vital Farms.

In numbers

Trades disclosed
350
Buys
9
Sells
12
Bought
$1.4M
Sold
$66.4M
Companies
2
Companies where not an officer
1
First trade
6 Sep 2016
Last trade
26 Aug 2026
Last filed
28 Aug 2026

Companies traded

Where they are an officer
FRPT FreshpetDirector, Officer · Food Products · last 26 Aug 20266 buys · 12 sells
Everywhere else they filed: board seats, 10% stakes, other companies
VITL Vital FarmsDirector · Food Products · last 10 Jun 20263 buys · 0 sells

Activity over time

1 Nov 2024 – 1 Oct 2026
602Nov 24May 25Nov 25Apr 26Oct 26

Buys above the line, sells below, each month.

Every trade

TradedCompanyWhatAmount
26 Aug 2026filed 28 Aug 2026FRPT FreshpetFood ProductsSEC FORM 4 Code M$577K56,442 at $10.23filing
26 Aug 2026filed 28 Aug 2026FRPT Freshpetoption or derivative · Food ProductsSEC FORM 4 Code M—4,180 at $0.00filing
26 Aug 2026filed 28 Aug 2026FRPT Freshpetoption or derivative · Food ProductsSEC FORM 4 Code M—8,170 at $0.00filing
26 Aug 2026filed 28 Aug 2026FRPT Freshpetoption or derivative · Food ProductsSEC FORM 4 Code M—7,209 at $0.00filing
26 Aug 2026filed 28 Aug 2026FRPT FreshpetFood ProductsSEC FORM 4 Sold$2.8M37,007 at $74.67filing
26 Aug 2026filed 28 Aug 2026FRPT FreshpetFood ProductsSEC FORM 4 Code M$43K4,180 at $10.23filing
26 Aug 2026filed 28 Aug 2026FRPT Freshpetoption or derivative · Food ProductsSEC FORM 4 Code M—56,442 at $0.00filing
26 Aug 2026filed 28 Aug 2026FRPT Freshpetoption or derivative · Food ProductsSEC FORM 4 Code M—4,180 at $0.00filing
26 Aug 2026filed 28 Aug 2026FRPT Freshpetoption or derivative · Food ProductsSEC FORM 4 Code M—8,170 at $0.00filing
26 Aug 2026filed 28 Aug 2026FRPT Freshpetoption or derivative · Food ProductsSEC FORM 4 Code M—7,209 at $0.00filing
26 Aug 2026filed 28 Aug 2026FRPT FreshpetFood ProductsSEC FORM 4 Sold$43K568 at $75.40filing
26 Aug 2026filed 28 Aug 2026FRPT FreshpetFood ProductsSEC FORM 4 Code M$84K8,170 at $10.23filing
26 Aug 2026filed 28 Aug 2026FRPT FreshpetFood ProductsSEC FORM 4 Sold$84K1,110 at $75.40filing
26 Aug 2026filed 28 Aug 2026FRPT FreshpetFood ProductsSEC FORM 4 Code M$74K7,209 at $10.23filing
26 Aug 2026filed 28 Aug 2026FRPT FreshpetFood ProductsSEC FORM 4 Sold$74K979 at $75.40filing
26 Aug 2026filed 28 Aug 2026FRPT Freshpetoption or derivative · Food ProductsSEC FORM 4 Code M—56,442 at $0.00filing
26 Aug 2026filed 28 Aug 2026FRPT FreshpetFood ProductsSEC FORM 4 Code M$577K56,442 at $10.23filing
26 Aug 2026filed 28 Aug 2026FRPT FreshpetFood ProductsSEC FORM 4 Sold$2.8M37,007 at $74.67filing
26 Aug 2026filed 28 Aug 2026FRPT FreshpetFood ProductsSEC FORM 4 Code M$43K4,180 at $10.23filing
26 Aug 2026filed 28 Aug 2026FRPT FreshpetFood ProductsSEC FORM 4 Sold$43K568 at $75.40filing

News

Comparing Vital Farms (NASDAQ:VITL) and Marine Harvest ASA (OTCMKTS:MHGVY)VITL · themarketsdaily.com · 17 Oct 2026Head-To-Head Survey: Vital Farms (NASDAQ:VITL) versus Adecoagro (NYSE:AGRO)VITL · tickerreport.com · 14 Oct 2026

0 headlines in the last 90 days name William B. Cyr; 2 articles from the last 14 days about the 2 companies they traded most, at most three about any one of them.

Sectors

Consumer Staples21

Buys in green, sells in red, by the company’s sector.

Related people

Nicola J. BatyPresident & COO · President & COO at Freshpet, filing Form 4 there in the last year
Walter N. GeorgeDirector · Director at Freshpet, filing Form 4 there in the last year
Nishu D. PatelChief Accounting Officer · Chief Accounting Officer at Freshpet, filing Form 4 there in the last year
Craig D. SteeneckDirector · Director at Freshpet, filing Form 4 there in the last year
Daryl G. BrewsterDirector · Director at Freshpet, filing Form 4 there in the last year
Donald J. TrumpPresident · Also traded FRPT in the last 90 days