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The company

Birkenstock Holding plc

BIRK · NYSE

Consumer DiscretionaryApparel, Footwear & LuxuryNot moving yet

BIRK stood above a rising 150-day average in 6 of the last 51 weekly readings, and has been out of that trend for the last 11 weeks. It is 11.8% below that average now. Apparel, Footwear & Luxury: 38% of its 47 stocks in an uptrend (+13 points in four weeks); Consumer Discretionary: 26% (+2 points in four weeks).

Statistics

Rotation
Not moving yet
Weeks in an uptrend
out for 11
Industry in uptrend
38% +13 in 4 wk
Insider buys, 12 months
$0
Insider sales, 12 months
$2.2B
Officials’ trades on record
0
Institutions holding
226 (+7)

In the rotation

Each square a week: lit when it closed above a rising 150-day average. 6 of 51 weeks.

17 Apr – 16 Oct
24%39%54%Apr 26Jun 26Jul 26Sep 26Oct 26

Apparel, Footwear & Luxury: A minority of its stocks are in an uptrend and the share has climbed sharply over four weeks. Consumer Discretionary: A minority of its stocks are in an uptrend and the share has held steady.

Money in and out

1 Nov 2024 – 1 Oct 2026
−$2.1B$0Nov 24May 25Nov 25Apr 26Oct 26

Open-market buys above the line and sales below, in dollars.

Congress and officials

No member of Congress or official has disclosed a trade in it.

Insiders

Buy orders, 12 months0
Sale orders, 12 months3
Buyers · sellers0 · 2
WhoDidSharesTraded
James Michael ChuDirectorsold28,146,226at $39.1817 Aug 2026filed 17 Aug 2026
Mehdi Nico BouyakhfPresident EMEAsold30,000at $43.508 Jun 2026filed 9 Jun 2026
Mehdi Nico BouyakhfPresident EMEAsold60,000at $42.075 Jun 2026filed 9 Jun 2026

Lines filed since 2 January 2026, newest first; every insider’s older lines are on their own page.

Institutions

Holders226+7 on the quarter
New · exited64 · 56
Reported value$6.8B

Quarter to 30 Jun 2026, against 31 Mar 2026; newest filing 31 Aug 2026.

ManagerSharesChange
Catterton Management Company, L.L.C.unchanged · filed 22 Jul 202699,416,513$4.3B00.0%
BAMCO INCadded · filed 14 Aug 202614,739,609$634.2M+5,373,541+57.4%
DIMENSIONAL FUND ADVISORS LPadded · filed 11 Aug 20264,647,810$200.0M+598,023+14.8%
MASSACHUSETTS FINANCIAL SERVICES COadded · filed 3 Aug 20264,129,412$177.7M+948,464+29.8%
WILLIAM BLAIR INVESTMENT MANAGEMENT, LLCadded · filed 12 Aug 20262,865,895$123.3M+290,493+11.3%
FMR LLCreduced · filed 13 Aug 20262,786,998$119.9M-2,257,871−44.8%
UBS Group AGadded · filed 13 Aug 20262,694,836$116.0M+391,944+17.0%
NORGES BANKnew · filed 12 Aug 20262,179,036$93.8M+2,179,036
MORGAN STANLEYreduced · filed 13 Aug 20262,149,317$92.5M-354,946−14.2%
WESTFIELD CAPITAL MANAGEMENT CO LPreduced · filed 12 Aug 20261,967,122$84.6M-371,657−15.9%
31 Dec 2023 – 30 Jun 2026
97166234Dec 23Sep 24Mar 25Dec 25Jun 26

Everyone who traded it

Anne Pitcher Company insiderDirector · last 1 Oct 20260 · 0
Nisha Kumar Company insiderDirector · last 1 Oct 20260 · 0
Ruth Anne Francis Kennedy Company insiderDirector · last 1 Oct 20260 · 0
James Michael Chu Company insiderDirector · last 17 Aug 20260 · 1
Mehdi Nico Bouyakhf Company insiderPresident EMEA · last 8 Jun 20260 · 2
Alexandre Arnault Company insiderDirector · last 29 Apr 20260 · 0

Same industry

JILL J. JillLeading+45%
TILE InterfaceLeading+13%
VRA Vera BradleyIn trend+56%

Distance from each stock’s own 150-day average.

Government contracts

No federal award is tied to it.

From its SEC filings

Share count trendFY 2024 · to 30 Sep 20242.8%

Analyst forecasts

No analyst forecasts yet.